Only 40 minutes from the valley floor, Redwoods in Yosemite gives the traveler easy access to so many iconic places in Yosemite. Yet many people have never seen or heard about their rental homes, properties or even they are able to purchase.
The Ask
Redwoods looked to THM for highlighting the beauty and experience of Yosemite. After several meetings with their leadership team and our own internal meetings, our vision became clear. Showcase each aspect of their 1) capabilities 2) beautiful surrounding 4) ease of accessibility and 5) the Yosemite amenities directly around them.
The Result
THM created 7 videos encompassing these aspects. Since launching these videos, in a campaign, Redwoods in Yosemite has seen a tremendous lift in every day traveler stays, business retreat bookings, but most importantly a tremendous increase in “destination experience stays”.
THM created 7 videos encompassing these aspects. Since launching these videos, in a campaign, Redwoods in Yosemite has seen a tremendous lift in every day traveler stays, business retreat bookings, but most importantly a tremendous increase in “destination experience stays”.
