California Marketing Company
Word on the Street Volume 5: Making Moves
If you don’t know, now you know. Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I promise to make it short and sweet so you can get back to living in…
Read MoreSix Reasons Why Your Brand Needs Snapchat
Whether you’re a business owner, program director, social media marketer, or any other creative—you cannot ignore the fact that Snapchat has changed the game. Technology trends are changing every single day and while some are fads, Snapchat has proven it is here to stay. Launching only four years ago, Snapchat (also known simply as…
Read MoreToday’s Marketing = Storytelling
Attention spans are dropping and the traditional mythologies of Advertising and Marketing are going by the way side. Digital is the future, and one by one, savvy business owners are starting to realize this. Yet, so many businesses still spend valuable marketing dollars on print ads, roadside billboards, radio and TV advertisements. You have heard…
Read MoreGoogle Renames Webmaster Tools to “Google Search Console”
Photo Credit by AResearchGuide In late May, Google announced it has renamed its Webmaster Tools to Search Console. Their reasoning behind the move is pretty straight forward: optimizing a site is no longer a specialized function of expert webmasters, and is now done by everyone from business specialists to novice site designers. Yet behind the…
Read MoreSocial Media is GOOD, not EVIL!
We get asked all the time, “When do you think Social Media will go away”? We can tell you this: it never will. If you want your product to reach the next generation of consumers,
Read MoreMobile Friendly Websites Will Conquer
Word of mouth, print, radio, TV, movies, desktops- marketing
Read MoreHow Video Production will help you!
If a picture says a thousand words, how many words does a video say? Now more than ever, people are hooked on watching videos- whether it’s cat footage, a video on social media, or a review of a new product. Video marketing is the way of the future. If you want your company to stay…
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