Small Business
Word on the Street Volume 13: Click & Connect
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I promise to make it short and sweet so you can get back to living…
Read MoreWord on the Street Volume 8: Get Caught Up
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I promise to make it short and sweet so you can get back to living in…
Read MoreBranded Content: Blogs
Before the creation of Instagram or YouTube, blogs were a popular way for brands to reach a wide audience. Although social media has changed how we seek and consume information, branded content blogs are still a great way to gain a dedicated consumer base. By following a few clear-cut rules, your business can create a…
Read MoreWhat is Branded Content and Why is it Successful?
Branded content is nothing new. In fact, according to Copyblogger CEO, Brian Clark, in the 1930’s brands created radio shows in efforts to expand their reach. What is new about branded content is the ability for it to take on many shapes and span across a multitude of media outlets. Since branded content is so…
Read MoreSix Reasons Why Your Brand Needs Snapchat
Whether you’re a business owner, program director, social media marketer, or any other creative—you cannot ignore the fact that Snapchat has changed the game. Technology trends are changing every single day and while some are fads, Snapchat has proven it is here to stay. Launching only four years ago, Snapchat (also known simply as…
Read MoreGoogle Renames Webmaster Tools to “Google Search Console”
Photo Credit by AResearchGuide In late May, Google announced it has renamed its Webmaster Tools to Search Console. Their reasoning behind the move is pretty straight forward: optimizing a site is no longer a specialized function of expert webmasters, and is now done by everyone from business specialists to novice site designers. Yet behind the…
Read MoreWhy small business’ need local Fresno, not national, marketing companies
Hero vs. Villian, Good vs. Evil, East vs. West, Big business vs. Small; competition breeds success, and making sure you are spending your money in the right places, will ensure your business growth. Entrepreneurship and starting a business from the ground up is the reason society is what it is today. In the US alone,…
Read MoreSocial Media Marketing in Bakersfield. You’re in, or you’re out.
The internet is in its impressionable teenage years and is trying to figure out who it is, what it wants to do, and how great it really can be. In these short years since the internet began when it’s only job was to easily share file packets, consumers are now choosing a different, easier approach…
Read MoreHow Video Production will help you!
If a picture says a thousand words, how many words does a video say? Now more than ever, people are hooked on watching videos- whether it’s cat footage, a video on social media, or a review of a new product. Video marketing is the way of the future. If you want your company to stay…
Read More3 Websites for Central Valley Business Advantage & Exposure
Is your internet marketing or business website requiring a facelift, looking for content that speaks to your target market audience or a tool for auditing your exposure? Listed below are three websites for Central Valley business advantage. 1. Need logo’s, powerpoint themes, infographics, templates and more? Creative Market is a MUST for anyone posting content online.…
Read More