Social Media Marketing

Stale Social Content? Try a contest

In this day and age, it seems every business is battling for real estate on your timeline. This year we’ve gone through several Facebook updates meant to increase the quality of both organic content and ads. Running a social media contest to increase your brand’s awareness and engagement is not as easy as it used…

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Branded Content: Videos

Photo by freestocks.org from Pexels

One of the most powerful ways to use branded content is through video. Video content creates an instant sense of connection between the consumer and the brand, allowing the brand to become more than just its product. By humanizing the brand, consumers are engaged far more than they would be otherwise. Here are a few…

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The Haunting of Eighteen Hundreds

THM AFTER HOURS: The Haunting of Eighteen Hundreds   Where do ghost stories begin? Maybe they’re whittled from ideas and experiences passed down from generation to generation until they barely resemble the source material. Or perhaps they stem from memories tethered to a place in time, kept alive by the feelings they elicit.   Whatever…

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Six Reasons Why Your Brand Needs Snapchat

Whether you’re a business owner, program director, social media marketer, or any other creative—you cannot ignore the fact that Snapchat has changed the game.   Technology trends are changing every single day and while some are fads, Snapchat has proven it is here to stay. Launching only four years ago, Snapchat (also known simply as…

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