Tag California Marketing Company
Word on the Street Volume 10: Honesty is the Best Policy, but Free Fries Comes in a Close Second
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me.…
Branded Content: Videos
One of the most powerful ways to use branded content is through video. Video content creates an instant sense of connection between the consumer and the brand, allowing the brand to become more than just its product. By humanizing the…
Word on the Street Volume 9: The BEAR Necessities
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I…
Word on the Street Volume 8: Get Caught Up
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I…
What is Branded Content and Why is it Successful?
Branded content is nothing new. In fact, according to Copyblogger CEO, Brian Clark, in the 1930’s brands created radio shows in efforts to expand their reach. What is new about branded content is the ability for it to take on…
Word on the Street Volume 7: Keep Calm & Scroll On
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I…
Net Neutrality’s Repeal Explained
Net neutrality is officially dead. The Federal Communications Commission’s repeal of internet protections took effect on June 11. Given the outcry since the FCC’s vote to repeal in December, this news is probably on your radar. While minor elements of…
Word on the Street Volume 6: Creative Rejuvenation
If you don’t know, now you know Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I…
Word on the Street Volume 5: Making Moves
If you don’t know, now you know. Our digital world is constantly changing to better serve us. Are you keeping up? If you’re having trouble staying on top of the latest news, launches, or revised regulations, stay with me. I…